Upgrade Your Veggie Burger! Plus Giveaway Contest

Dressed up? Dressed down? How do you like your veggie burger?

My newest food obsession has been Hilary’s Veggie Burgers. I’ve been a pescatarian now for 10 years and vegetarian for 5 years prior to that and let me tell you, it’s not been easy to find a tasty veggie burger that checks these 2 boxes:

Soy-free: So many veggie burgers out their have soy protein isolates in their ingredient list. No thanks! They are the most processed form of soy that should be avoided. I’m all for eating minimally processed soy like edamame, tempeh and even a bit of tofu, but I like to steer clear of isolates.

Gluten-free: Again, many other veggie burgers out there use gluten as a binder for their products and to me, is completely unnecessary. Gluten is an inflammatory agent found in wheat, rye and barley and has harmful effects when eaten in large amounts (like most Americans do).

Hilary’s veggie burgers also happen to be vegan, which is great, but not a necessity in my nutritional philosophy.

My Strong, Safe & Sexy meal plan featured on ABC’s new weight-loss reality show, My Diet is Better Than Yours, is a pescatarian and gluten-free diet that is mainly plant-based with small amounts of fish and seafood included.

Therefore, when in a rush and you don’t have time to make your own veggie burgers, like these Quinoa Chickpea burgers, having Hilary’s in the freezer is the best solution for an upgraded burger night.

FullSizeRender-5They come in these fab flavors:

World’s Best Veggie Burger
Hemp & Greens (my favorite)
Black Rice
Adzuki Bean
Root Veggie

My favorite way to make a Hilary’s veggie burger is the following:


  1. Defrost a veggie patty in the microwave for 30 seconds.
  2. Add a teaspoon of coconut oil to a pan over medium-high heat.
  3. Cook your veggie burger until each side starts to crisp and place it on some butter lettuce leaves.
  4. In the same pan, crack an egg and cook to your liking (mine is over easy).
  5. Put a slice of cheese on your burger and top with an egg.
  6. Add some type of pickled vegetable to your plate for a probiotic punch: pickles, kimchi (featured below) or some good ol’ fashioned kraut (my fave brand: Farmhouse Culture).
  7. Go bunless by using the butter lettuce or add a gluten-free bun to the mix (i use just half).

Delicious, nutritionist approved and Strong, Safe & Sexy too!

Dig in and let us know what you think!


Hilary’s EatWell and I are giving away over $30 worth of product to one lucky winner (in the United States):

Here’s how to enter to win:

  1. Leave a comment below saying why you love veggie burgers and why Hilary’s may be the one for you!
    For a bonus:
  2. Head over to my Instagram account for a second way to win. Look for this picture here on the right, make sure:
    – You like the photo.
    – You are following @JennCassetta
    – Leave a comment there on why you would love to win!

You must live in the United States and the winner will receive coupons that they can take to the following retailers that carry Hilary’s: Whole Foods, Sprouts, Earth Fare, Krogers

Redeem your coupons for:

4 Free Packages of Veggie Burgers (8 total)
4 Free Dressings

Or however you’d like to use the coupons on Hilary’s products!

Ready? GO!

UPDATE: The contest is now closed. Brianna is the winner! An email has been sent to you with instructions on how to claim your prize. Congratulations!


  • Tiffany Gibbons says:

    I’ve never had the Hilary’s veggie burgers, I’ve only had the morning star, and those are delicious, so I can only imagine how yummy these are!

  • Therisha Myers says:

    These sound awesome! I have been a pescatarian since I was 9, and I am always on the search for a good veggie burger. Since I was just diagnosed with a soy allergy on top of my celiac, these would be awesome! Thank you for introducing me to a new line to try!

  • Kara W says:

    Hi Jenn – I love watching your show on ABC. You and Taj are my favorite team! I have started incorporating some of your philosophies into my diet and so far it’s going great. For the past week and a half I have cut out meat (I watched your YouTube video detailing your personal experience, ew!) and most gluten. I also made your egg muffins for my family to snack on.

    I saw you recommended Hillary’s veggie burgers, so I searched their website to find a local store that carries them. After, I drove to Hannaford’s a city over from me and to my dismay, they were not carried there! I was so bummed. I tried a different brand, but I would love to try these (maybe through the free coupons!) once I can make it over to a WholeFoods!

    • Maggie says:

      Hi Kara! We’re so sorry you didn’t find us at your local Hannaford. Our team would love to connect, as we should be on the shelves there. If you wanted more info, feel free to email us at info@hilaryseatwell.com so we can see how we can help! Thanks so much!

      Maggie Gremminger
      Community Relations Manager, Hilary’s

  • AJ! Clonts says:

    I love my Hilary’s!….so good…..love putting them on my indoor grill!

  • Dirk Wethington says:

    I love veggie burgers because they are compassionate and delicious (and, often, healthy)! Hilary’s are awesome because they are packed with healthy ingredients I can actually pronounce and are minimally processed. 🙂

  • Karen D says:

    I love the fact that they are vegan, and they taste great! Fantastic for a quick meal after work!

  • Patty Kelly-Uber says:

    We love Hillary’s burgers! My husband is a meat eater and he prefers a Hillarys’s burger over a meat one…that is music to my vegan ears! Lol

  • Brianna says:

    Lots of food allergies, celiac, and Type 1 diabetes calls for very strict, healthy eating and these would do just the trick!

  • Michellea says:

    I will look for these, it is so hard to find something good without the soy isolates! I recently had a veggie burger with an egg, so delicious! eggs go with everything!!

  • Erin Bricker says:

    I love them, because they taste good and are healthy for you! I love to go bun less!! <3

  • elaine says:

    Hilary’s IS the burger for us. We have a child with EoE, and a very limited diet. We discovered Hilary’s burgers – he LOVES them. What a dinner
    changer! So excited to have one more, healthy, thing for him to eat.

  • Brittany says:

    We recently went pescitarian and are on the hunt for a good veggie burger!

  • Kristi Poirier says:

    I just tried Hilary’s Eat Well Veggie burgers for the first time this week! And oh myyyyyyyyyyyyy! The BEST I’ve ever tried! I actually cooked mine in the toaster and ate the patty just plain by itself. Amazingggggggggggggggggggggggg!!

  • Terri David says:

    I love veggie burgers because they taste so good, they are healthy, they are good for the environment, and best of all, the animals’ lives are spared. Hilary’s Eat Well are for me because of the taste. So delicious!!!

  • Stewart David says:

    Love the taste of veggie burgers, and Hillary’s are especially good because of the different flavors to choose from.

  • Kristine says:

    I’ve actually never tried a veggie burger and I love that these are gluten free!!!

  • Theresa says:

    Would love to try Hilary’s veggie burgers. Have been on a supervised weight loss plan for several months and looking to expand my food choices. Reviewed the nutritional values on the Hillary’s website and these products would work well. And reviews say they taste great!

  • Jess says:

    Love Hilary’s burgers! I lived in Lawrence ks where they are made and have been enjoying them for years now. It’s hard to pick a favorite because they are all delicious

  • Chris says:

    Hillarys packs everything for a proper functioning mind and body with plant-based nutrition! My two go-tons are the hemp and black rice with adzuki bean! Thanks for these products

  • Ana Fuentes says:

    Love this burgers!!! When I was dealing with breast cancer and going through chemo , I discover Hillary’s burgers , they were the only thing that I was able to eat since then they are a staple in my fridge

  • Myra says:

    I want to be more vegetarian and I want to try these and that ranch chia dressing!! No one around me carries them!!!

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