The Art of Badassery
Unleash Your Mojo With Wisdom of the Dojo
Available now at major book retailers!
Publisher's Weekly says, "This punch outing lands some blows!".
For any woman who feels burned out, beaten down, or like she might break under the pressure...
Third-degree black belt and motivational coach of ABC’s “My Diet Is Better Than Yours” teaches a unique brand of badassery–how to get back up no matter what life throws at you; how to level up your mind, body and spirit; and how to turn your setbacks into secret weapons.
Whether the opponent is a financial hardship, a difficult boss, or being in a manipulative relationship, Cassetta teaches readers how to flex their mental muscle, how to rise above fears, and how to turn setbacks into superpowers.
In life--just like in martial arts--we get pushed and pulled and kicked down. We get banged up and bruised and stretched to our limits.
Cassetta champions women that while they may bend, they will not break, and that they have the power within them to rise up and stand tall
Pick a retailer to Order your copy
Here's What They're Saying
Jennifer goes beyond showing women how to feel empowered. She shows them how to take action toward protecting their peace and their power. A must- read, especially if you want to enhance your ability to be your own superhero.
Shaun T
Jennifer Cassetta is the Master Teacher of The Art of Badassery. This book is an empowering and inspiring step-by-step (or rather, belt-by-belt) guide to help you unleash their inner warrior and kick-start the black belt journey to your highest ambitions.
Kara Richardson Whitely
Author of Gorge: My Journey Up Kilimanjaro at 300 Pounds, being made into a movie
There are books that talk about speaking up, unleashing your inner badass and reclaiming your power and then there are books that show you how to do it. The Art of Badassery shows you how to do it.
Jess Ekstrom
Author of Chasing The Bright Side
As a mother, working hard to raise an empowered daughter, Jennifer and her book add much needed tools to my tool belt! It is not enough for us to tell our girls to be strong but empower them mentally, verbally, and physically without hesitation! A must read as we fight for the next generation of girls to come.
Katie Wilcox
Founder and CEO of Natural Model Management
For any woman who wants to find her inner badass, Jenn Cassetta knows the way! The Art of Badassery is a book we all need now - a time when it’s more important than ever to own your mind, your body and your future. Jenn provides a dynamic, funny, down-to-earth roadmap to becoming who you were born to be, giving step by step instructions on how to heal, how to grow, how to thrive.
Dana Belcastro
Film Producer
The Art of Badassery has been featured on the following podcasts:
Martinis and Your Money with Shannon McClay
Second Wind Podcast with Joyce Buford
Start With A Win Podcast with Adam Contos
What She Said with Candace Sampson
Happiness Happens with Pamela Gail
Shameless Mom Podcast (Coming soon!)
The Art of Feminine Business With Julie Foucht (Coming soon!)
Reviews
Rated 5 out of 5
This book is a PHENOMENAL blend of theory, practical advice, truly helpful exercises, and a warm and straight-up delivery. Jennifer does a brilliant job of relating how we can better navigate life by relating her key pieces of advice to the lessons she learned on her journey to achieve her black belt. It’s like you are hanging out with one of your best friends who happens to be brilliant, cares about you being more confident and happier, and tells you like it is.
Rated 5 out of 5
I am a mental health professional in private practice and I found a new book that I can recommend to anyone ready to improve themselves! The Art of Badassery captures SO MUCH of what goes on at the root for so many of us, then guides the reader on HOW to work through issues and unleash the inner warrior that does exist in all of us.
Rated 5 out of 5
Outstanding Self Development Book That Teaches You "How" to Take Action!
I am a mental health professional in private practice and I found a new book that I can recommend to anyone ready to improve themselves! The Art of Badassery captures SO MUCH of what goes on at the root for so many of us, then guides the reader on HOW to work through issues and unleash the inner warrior that does exist in all of us.
Rated 5 out of 5
Fabulous book! I got the audible version and so enjoyed Jennifer’s reading. Her personality – and passion – truly grab you, and it makes her beautiful message even more powerful. Loved how it was laid out; great exercises; and empowering stories. Loved it all.
Rated 5 out of 5
I bought this book thinking it would teach me self defense (I follow Jenn on Instagram and always see her reels with quick tutorials) but instead I was SO MOVED by Jenn’s story and her parallels between martial arts and life. So much more than a how to guide. Trust me, you NEED this book.
Rated 5 out of 5
The author takes it a step at a time so you don't feel overwhelmed, but with each step of the white to black belt process, she takes you through both mental and physical exercises that helped me revisit some traumas of my past and present and find a way through them to make me stronger. It's like she's whispering in your ear giving you pep talks throughout.
Rated 5 out of 5
Cassetta speaks from her true experience in a voice that is engaging, earnest and funny. By structuring the book parallel to the stages of martial arts belts, she takes you on a voyage, breaking down and then building up your character and self-image, so you can get back up stronger and smarter than before.
Above all, this book is for everyone. Yes, the emphasis is on female empowerment, but the message is universal.
Rated 5 out of 5
This book is so good that I have already bought copies for my sister, my 16-year-old niece, my work bestir and my neighbor, AND I plan on hosting a Badass Book Club. Everyone should read this book! Jenn Cassetta reminds us of the importance of resilience, self-care, and standing up for what you believe in.
Meet Jenn
MEET JENN CASSETTA
Jennifer Cassetta is a nationally recognized keynote speaker, health and empowerment coach, and a 3rd-degree black belt in Hapkido. After a brush with death on September 11th, 2001, three blocks south of the World Trade Center, Jenn took a deep dive into martial arts training where she learned how to harness the power of mind, body, and spirit.
Now she teaches women from colleges to corporations how to unleash their inner badass by using dojo wisdom as a metaphor for life.
Jennifer Cassetta is a nationally recognized keynote speaker, health and empowerment coach, and a 3rd-degree black belt in Hapkido. After a brush with death on September 11th, 2001, three blocks south of the World Trade Center, Jenn took a deep dive into martial arts training where she learned how to harness the power of mind, body, and spirit.
Now she teaches women from colleges to corporations how to unleash their inner badass by using dojo wisdom as a metaphor for life.
